Pretty interesting concept and view of the future of Airlines websites fro FI.
In 1989, Ayrton Senna completed a lap of the Japanese F1 circuit in Suzuka, setting a new world record. On board was Honda’s engine telemetry system which recorded information from the car. Now, almost 20 years after his death in Imola, Honda is using that same data, along with some giant speakers and lights to recreate that incredible lap.
Nice to see one of my last campaign awarded the ‘Adobe Cutting Edge Project’ of the week.
We asked McD’s fans a simple question, ‘What’s your McDonald’s Moment? We then showcased all those wonderful memories and timeless stories. Illustrated and animated on the fly, then placed into the ’100 McDonald’s Moments’ gallery for the world to see.
Back To Vinyl, where your mobile phone becomes the activation point for the physical vinyl DM piece
You can select between about 5 angles of view across no beers, 20 beers, 40 beers, 60 beers and 80 beers…
A McDonald’s campaign I have worked on just launched today. Above the linear version of the experience. For full immersive experience visit mcdonalds.co.uk, combining full motion video and games you have to complete the rube-goldberg to discover the taste of summer.
One Photoshop magician, one bus stop and lots of hidden cameras. Creating a live ad for Adobe Creative Days
Researchers at the University of Washington have successfully created a prototype of a system that uses Wi-Fi — and only Wi-Fi — to detect gestures. Called “WiSee,” the system cleverly measures the Doppler shifts created by human movement on regular Wi-Fi signals. That means that the system doesn’t require line of sight for gesture detection and, the researchers claim, it could work with off-the-shelf Wi-Fi systems. If using Wi-Fi to detect gestures isn’t wild enough, the researches claim that “The average accuracy is 94% with a standard deviation of 4.6% when classifying between our nine gestures.”
This permanent light sculpture was exclusively developed for the rooftop of the Four Seasons Hotel in Beirut. Sculpture development and content development refer to each other in an interdependent design. By assimilating specific aspects of the environment, this work was developed from scratch as a site-specific piece of art.