Burger King Proud Whopper

To celebrate the San Francisco Gay Pride Parade last weekend, fast food chain Burger King introduced a new burger called the ‘Proud Whopper’.

What’s so different about it? Nothing. It’s actually a regular Whopper, but instead of its normal packaging, it’s wrapped with rainbow paper printed with the message, “We are all the same inside”.

A small gesture with huge meaning. Nice one BK.