ingenious

Wintergatan Marble Machine

Swedish musician Martin Molin has long had experience with esoteric instruments like the glockenspiel, traktofon, or Theremin, but he may have topped his musical prowess with the invention of his own new instrument: the Wintergatan Marble Machine, a hand-cranked music box loaded with instruments including a circuit of 2,000 cascading steel marbles.

Reactvertising™

John st done it again, from catvertising to reactvertising.

With Reactvertising™ from Toronto ad agency john st., your brand will never miss another opportunity to own the conversation. By ignoring old school “thinking” paradigms in favour of “reactivism”, john st. is creating compelling content for its clients in seconds.

North Face Store’s Floor Disappears

Unsuspecting customers at this pop-up North Face store were startled when the floor below them slowly began to disappear, and they were forced to grab on to the walls, which happened to have rock-climbing holds attached to them. Then, a perfect North Face item descends from the heavens, just out of their reach, and a 30-second timer appears.

 

Brilliant new campaign from Miu Miu

Send your friend a message…a stranger will deliver it verbally! Or you can deliver someone else’s message! Somebody works when lots of people in the same area
download it so invite your friends!

In close collaboration with Miu Miu, Miranda July worked with a team of developers to create this radical and complex app

Download the app here: http://www.somebodyapp.com/

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