The IKEA RGB billboard

German ad agency Thjnk and production studio I Made This teamed up to create Ikea’s “RGB billboard,” which—much like Ikea furniture itself—makes the most of some very limited space.

The board features three different headlines superimposed on each other in different colors—cyan, magenta and yellow. At night, the board shines red, green and blue (RGB) lightbulbs on the board, revealing, in turn, the different headlines. Red bulbs illuminate the cyan text; green lights up magenta; and the blue-purple lights make yellow visible

via Adweek

Heineken Valentines Day: Date In A Box

For 2014, Heineken is launching ‘Date in a Box’ for Valentines day. It is a box. A glittery, red box. Inside, there’s a date. An adventurous mystery date. It’s a #DateInABox that can only be opened if your man is prepared to instagram his feelings this valentines day.

MIU MIU S/S 2014 CAMPAIGN

That’s what fashion is about, unconventional style.

With video game speed and sounds, we discover the 4 actresses’ imaginary bedrooms through the liquid slide projections created by overlaying the footage with magnificent patterns of the Miu Miu prints.

 

Directed by Inez & Vinoodh

Starring: Elle Fanning, Bella Heathcote, Lupita Nyong’o, Elizabeth Olsen
Music by Porter Robinson

www.miumiu.com

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